5 Branding Basics Every Logo Designer Should Know

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…”With the surge of “stock” logos, the quality of branding for new companies is literally going downhill. Many new designers fail to see that a logo, unlike any other design element, is literally the face of a company, and hence attached to a much larger beast. You can’t peel it off from a book and slap it onto things like a sticker”…

5 Branding Basics Every Logo Designer Should Know – Sixrevisions.com

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